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Websites for College Students

February 7, 2009  

Ronald Tun - NYC, NY
123Triad: Web Design & SEO Company

Websites for College Students

College students make up a huge chunk of the internet user sphere. Over the years, they’ve come to trust the Web for entertainment, reference, social interaction, and other aspects of their daily lives. Naturally, there’s a whole new industry dedicated to tapping this potential market. Websites geared towards the college crowd are among the most popular in the business, and they expect to stay that way.

To design a site for college students, you need four factors: visual impact, good content, constant presence, and smart marketing. Read on to find out how each element can help you make the perfect college-oriented website.

Visual impact.
First impressions last, and it’s especially true with college-age users. These people always have somewhere to go, something to accomplish—and they’ve learned to size up a website in the span of two seconds. So create a site that catches their eye and tells them it’s worth their time. Go for bold colors, unusual layouts, and trendy designs—the more unique you are, the more likely you’ll get a second look.

Good content.
Once you’ve reeled them in with your design, it’s time to prove your site is more than eye candy. Content is where you get to tell them what your site is about and what you have to offer. Make sure your content is clear and straight to the point. Tell them what you’re offering on the first half of the page, and supplement it with the right graphics and informative content.

Constant presence.
You’ve probably heard about web presence, but you need more than that to get to the college crowd. You need to be constantly present. College students tend to “subscribe” to websites rather than casually visit them. To be worth your viewer’s subscription, you have to constantly offer new content. Treat your website like a blog, where you update regularly and change the look once in a while/

Smart marketing.
Finally, you need to market your site so that it reaches the right people. A savvy enough student may not be tricked by PPC ads, but you can grab their attention with keyword marketing, link building, and other SEO strategies. Coupled with the first three elements, smart marketing can be your ticket to fame—at least in the promising market of college-age users.

123Triad webdesign offers affordable custom website design. Our full service website design company only hires certified website designers. Please contact us today on 1-800-720-0816 for your next web site design project.

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