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Website Designers Navigate Well

January 7, 2011  

Jermaine Gonzalez  – Raleigh, NC
123Triad: Web Design & SEO Company

Website Designers Navigate Well

Before the website designer formulates a navigational plan, the design must have an architectural and organizational plan.  At the core of the site’s architecture is the nature of the information.  Putting a solid organizational structure and architecture in place will allow the website designer’s users to navigate efficiently through the website.

On business related sites, the website designer must gather the following information:

  • Product or Service information
  • Company History for About Page
  • Investor Relations
  • Support – explanation of the company’s support network

On personal web pages, the website designer usually presents the following information:

  • Author Info
  • Author links to favorite places
  • Related bios – usually family and friends
  • Contact info – how author wants to be contacted

The website designer accumulates this information, structures it and then sets the site’s architecture based on the most effective way to distribute the content.

The most common way to organize the architecture is to link information from the home page to major pages.  From each major page, the website designer ties another link to various sub-pages.

Normally, website designers plot their organizational plan based upon how they view the user will proceed through the site.  Tools to assist the website designer form their plan include storyboards and flow charts.  The website designer uses these tools to map out several possible paths and then selects the most effective flow chart as the navigational plan.

Successful navigational tracts keep user scanning and reading.  If users feel the site is randomly organized, they leave quickly and do not return.  Website designers should use the architectural plan to create the organizational plan and the organizational plan to create your navigational plan.  That is the best way to achieve smooth sailing!

123Triad webdesign offers affordable custom website design. Our full service website design company only hires certified website designers. Please contact us today on 1-800-720-0816 for your next web site design project.

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