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Discover Why Physicians Must Have a Web Presence to Succeed
July 1, 2009
Lorenzo Hayes
123Triad: Web Design & SEO Company
Discover Why Physicians Must Have a Web Presence to Succeed
Mastering the internet is essential for any physician with a private practice. Jupiter Research found that physician websites are the perfect media for delivering trusted information and physician capabilities. Another survey done by the Pew Project found that almost 30% of internet users have already found their doctor online.
A professional, custom designed website should be completely built from scratch. It should include custom graphics, professional pictures, detailed content, as well as your custom logo. Basic pages that should be included are: About Us, Mission Statement, Staff Biographical Information, Location/Contact Information/Hours of Operation, Testimonials, Procedures Available, FAQ, News, New Patient Forms, as well as any other important policies.
A physicians custom website design will allow you to communicate a strong, unified message which is created to help patients to understand what you have to offer to them.
Here are some extra benefits to having a custom built website:
• Gather New Patients
• Decrease Staff Hours Because They No Longer Need to Answer Common Questions
• Cheap Advertising With High Returns
• 24 Hour Availability
• Simple Directions and Contact Information
• Biographical Information about Staff and Physicians
• Inform Patients About Services Provided
• Be Viewed as a Reliable Resource for Patient Educational
A custom physicians website can impress upon future patients as well as increase their awareness of the services that you provide which will expand your practice to a much larger scale. Since physicians are working with rising costs of operation with lower profit margins, advertising expenses must get as high return as possible. For the cost, a well designed custom website can be the most productive weapon in the arsenal.
Using search engine optimization techniques allow a website to target locations and specialties. This means that not only will your money be spent on recruiting patients, but specifically targeting patients who are in need of your specialty.
123Triad webdesign offers affordable custom website design. Our full service website design company only hires certified website designers. Please contact us today on 1-800-720-0816 for your next web site design project.
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