Choosing a Web Design Theme

Tiffany Ogren. – Raleigh, NC
123Triad: Web Design & SEO Company

The Internet has allowed many of us to unleash our inner designers. But there’s one thing that sets a professional’s site apart from that of an amateur: consistency. First-time designers tend to use every feature in their arsenal, resulting in a mash-up of features that doesn’t make much sense. A well-designed site sticks to a single theme, so that every page is uniform and there’s something to tie them all together.

What makes a good theme?
A website theme can be as simple as a color combination, or something elaborate like a movie genre. It all depends on the kind of site you’re building. A dark fantasy theme may work for a teenage gaming site, but probably won’t play well for a bank or law firm. Likewise, a neutral color theme is ideal for a business but not for a children’s website.

Keeping colors uniform
Color is the first thing that ties a theme together, and it should be your basis for choosing a theme. Do you want your site to look dark, light, or colorful? Does it need just one main color, or would a secondary shade come in handy? Start by picking a dominant color, then test it on your page. Find a color that looks good against it, and use it as accents for sidebars, text, and other minor elements. You usually don’t need more than two, but if you need a third color, it should be something neutral so it doesn’t clash with the theme.

Choosing a layout
Another thing that defines your theme is the site layout. The layout should be the same on every page, with designated areas for content, navigation, and other site elements. As readers click around, they’ll associate certain areas with certain types of content. If you change your layout on every page, they can’t make the connection and have to look all over the screen to find what they need.

CSS for consistency
Cascading style sheets (CSS) is the standard tool for creating a theme. With CSS, you don’t have to code in each color, font, and font size every time you change it. The script defines attributes for each of these elements, so there’s less room for coding errors. Most browsers and HTML editors now handle CSS code, so there shouldn’t be any compatibility problems.

123Triad webdesign offers affordable custom website design. Our full service website design company only hires certified website designers. Please contact us today on 1-800-720-0816 for your next web site design project.

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