8 Search Engine Optimization Techniques for Idaho Salesmen
August 27, 2009
Joshua Texeria – Raleigh, NC
123Triad: Web Design & SEO Company
8 Search Engine Optimization Techniques for Idaho Salesmen
Salespersons in Idaho should do Search Engine Optimization or SEO on their websites to be visible. Websites that have been search engine optimized are the first ones to be displayed when a visitor does a simple search engine search. There are many techniques of search engine optimization, but salespersons in Idaho should choose the technique that best suits their specific needs because websites are different and what works for one salesperson may not work for the next.
Content
For search engine optimization, salespersons in Idaho should advise their web designers to have content that is interesting and relevant. There are many salespersons in and around Idaho, what will differentiate them are the contents in the websites.
Linking
The number of links in a website is directly proportional to how often the website is going to be crawled. For this reason, salespersons in Idaho should have a fitting anchor text for the links into the website. Salespersons in Idaho can get the best quality links by letting other websites know about their websites. If the content is not worth linking to, other website owners will shy away from linking with the website.
Website title
To make sure that Google understands the website, it is necessary to have the right website title having the right keyword or key phrase. Google and other search engines use website titles as the main method of ranking websites in search results. Salespersons in Idaho should note that more traffic would come from great titles and topics compared to a number one ranking because web users have a choice.
Heading tags
When salespersons in Idaho are laying their website’s contents, the content flow should have heading tags that are based on their prominence. The h1 tag, which indicates what the text is about, is the most important. Salespersons in Idaho should advise their web designers to have only one or two h1 tags per a page. Throwing just about anything in the h1 tag with the hope that the website will rank for it does not work.
Internal Linking
Just as important as linking with other websites is internal linking. The internal links should help search engine robots as well as visitors to find what they are looking for in the website. There should be a change of color once a user clicks on a link – internet users appreciate this in a website.
Keyword Density
It is important to have the right keyword density for all pages in a website. A keyword density that is too low or too high will not serve the Idaho salesperson well. About 5% keyword density is universally accepted, more than this is seen as spam and less is ineffective.
Sitemaps
Using sitemaps is a way of ‘helping’ the search engine to find the contents on the website. All pages in the website should have a sitemap so that search robots can index the pages.
URL Structure
Salespersons in Idaho should make sure their URL structure is complementary to the contents in the page. Methods such as modrewrite on apache can be used – the web designers should be advised accordingly.
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